‘Marketplace Evolutionaries’: McFadyen Digital And Logicbroker Form Strategic Partnership

Press Release

Vienna, VA | January 11, 2023

New Alliance Delivers Best-in-Class Supply Chain Experience Management Services to Enterprise Retailers and Brands

Vienna, VA- McFadyen Digital and Logicbroker are proud to announce a joint strategic partnership to deliver best-in-class Supply Chain Experience Management (SCXM) services to enterprise retailers and brands.

The partnership will provide Logicbroker and McFadyen customers with various services, including marketplace management, drop ship fulfillment, and supply chain experience management. Combining McFadyen’s strategic and technical implementation expertise with Logicbroker’s revolutionary API-driven eCommerce platform and scalable solutions can help evolve any enterprise retailer or brand’s online buying experience in a meaningful, evolutionary way.

“Logicbroker is the only Supply Chain Experience Management company capable of building the connections that power off-the-charts growth for retailers, brands, and suppliers in the ever-booming digital marketplace,” said Peyman Zamani, CEO of Logicbroker. “We are thrilled to partner with McFadyen Digital, a global leader in multi-vendor marketplace consulting, to offer our clients a revolutionary combination of expertise and technology that will help them succeed in the rapidly evolving world of eCommerce.”

“Our clients demand an ever-increasing amount of flexibility from the platforms enabling multi-vendor ecommerce marketplaces to operate,” said Tom McFadyen, CEO of McFadyen Digital and author of Marketplace Best Practices. “Helping our clients effectively scale often requires a blend of traditional eCommerce, drop-ship, and third-party marketplace models. Logicbroker’s API-driven platform effectively enables drop-ship, marketplace, or a hybrid of the two that integrates seamlessly with leading ecommerce platforms. We look forward to a powerful partnership and the success of our mutual clients.”

About McFadyen Digital

McFadyen Digital is the leading global agency for e-commerce marketplace strategy and implementation. We create award-winning digital shopping experiences for the world’s most prominent brands. Our clients seek to delight their customers with memorable online shopping experiences that scale, and we deliver those results on time and on budget. With over two decades of experience with large enterprise commerce projects, our strategy, technology, design, and ongoing innovation services delivered from our U.S., Brazil, and India offices provide scalable and repeatable results.

During 20+ years of global delivery, McFadyen Digital has optimized the quality, cost, and timeframe benefits of on-shore, near-shore, and off-shore team collaboration. We are honored to have enabled digital commerce and marketplaces for 10% of the Fortune 500 and hundreds of mid-market companies.

About Logicbroker

Logicbroker is the premier Supply Chain Experience Management (SCXM) eCommerce platform. Our unique B2B and D2C offerings give manufacturers and retailers a single source of truth for their supply chain, yielding real-time visibility and communications, higher compliance rates, lower transaction costs, and exceptional customer experiences. Through drop-ship, marketplace, and supply chain visibility solutions, Logicbroker can help your organization achieve Supply Chain Nirvana.

Our integrated suite connects all participants of an organization’s supply chain regardless of the type of business model: owned inventory, drop-ship, or marketplace. We work with mid-market and Enterprise manufacturers and retailers across a number of verticals, including Health & Wellness, Home Improvement, Consumer Electronics, Toys & Babies, and Consumer Packaged Goods and service brands such as Samsung, The Vitamin Shoppe, Walgreens, Coca-Cola, and RiteAid.