May 20, 2020 - 1PM EST
Join our virtual summit for Kroger vendors and learn how the Logicbroker platform can benefit you and your business.
The Kroger online general merchandising team is hosting an exclusive virtual summit for all its eCommerce vendors, both existing and potential new suppliers as a part of the Direct Ship Program. The purpose of this summit is to educate vendors on Kroger’s attractive new program focused on growing/adding to their online Kroger eCommerce channel. There will be an emphasis on how to best adhere to Kroger SLAs by leveraging vendor scorecards and shipping directly to the end customer. The event will bring together the valued vendor community with Kroger and its drop ship technology partner, Logicbroker, to share how they are investing in the Direct Ship Program and plan to grow over the next five years.
Each session will be recorded and can be shared to anyone who is unable to attend the live virtual event.
Opening Session & Welcoming Remarks
Logicbroker – Director of Marketing
Logicbroker – CEO
Peyman will walk through the evolution of online selling with a specific focus on the latest in the drop ship and eCommerce channel sales for brands and suppliers.
Overview of Kroger Online Program
Kroger – eCommerce Business Manager, General Merchandise
Kanani will walk through Kroger online growth plan while sharing insight into category assortment expansion as well as the strategy for the Direct Ship Program
Vendor Onboarding Process
Logicbroker – Director, Client Delivery
Jim will walk through how a vendor gets started with the Kroger Direct Ship program. He will also cover ongoing operational process, reporting, and the importance of Vendor Performance.
Kroger Merchandising Team members
Each team member will cover specific categories responsibilities and contact info for follow-up discussions with vendors. They will discuss the logistics of the following two days including 1-1 sessions and meetings (booked on a first come first serve basis).
How Brands Can Grow their Online Business
Logicbroker – Director, Partnership Strategy
Logicbroker – Manager, Implementation
Niki /Jeff will walk through best practices on how to unlock more eCommerce sales channels while simplifying logistics.