Andrew Pickens Joins Logicbroker As Chief Revenue Officer; Unifying & Enhancing Customer Experiences

Press Release

Chicago, IL | December 13, 2023

Logicbroker is thrilled to announce that it has hired Andrew Pickens as its Chief Revenue Officer. Pickens will lead Logicbroker’s Global commercial teams including Sales, Client Success, and  Solutions Engineering to unify the organization’s customer experiences to further deliver innovative, growth-focused commerce solutions based on its customer's needs and wants.  

Andrew Pickens, CRO at Logicbroker
Andrew Pickens, CRO at Logicbroker

Pickens has over 15 years of sales leadership experience in the Software-as-a-Service (SaaS) industry, and most recently led Syndigo’s U.S. sales team as SVP of Client & Business Development. He has also held commercial leadership roles at various other SaaS organizations, like Market Track, where he was SVP of Client Development. 

“I am beyond excited to welcome Andrew to the Logicbroker family,” Logicbroker CEO Justin Hartanov said. “By bridging the gap between sales and customer success, the newly created CRO role will be a critical add to further propel Logicbroker and its customers to new heights. This appointment signifies a dedication to fostering client satisfaction and ensuring we amplify our customer’s voice pre- and post-sale as Logicbroker continues to innovate with customers’ needs in mind.” 

As CRO, Pickens will work closely as a key member of the leadership team to provide a singular focus to drive revenue growth for Logicbroker and its customers. This appointment brings both the Client Experience and Sales teams together to enable a continuous, tight loop of conversation and collaboration with customers. Andrew will be the catalyst that facilitates valuable communication and feedback from customers as Logicbroker’s product team works to deliver innovative and transformative commerce tools. 

“It’s not every day you get the opportunity to join an incredible team like Logicbroker, and I am thrilled to jump right in,” Pickens said. “The work Logicbroker is doing as a multi-vendor commerce platform is not only important for the industry we are in, but also for the millions of consumers who buy our client’s products every day. We have hit the ground running on key areas of focus, growth strategies, and client experiences to enhance and accelerate the collaboration between the entire commerce ecosystem, and I am excited for you all to see the work these teams do.” 

Pickens is an avid Washington, D.C., sports fan and spends his non-working time enjoying being a husband and father to his wife and two kids. Andrew holds a degree in Biology from Davidson College and can usually be found in his backyard doing yard work or with his family enjoying a summer beach trip.

To learn more about how Logicbroker can accelerate your organization’s time-to-market through innovative supplier and product onboarding strategies, please visit its website. 

About Logicbroker

Logicbroker is a premier multi-vendor commerce platform that seamlessly connects trading partners regardless of integration types. Our modern solutions empower retailers and brands to Connect, Orchestrate, and Grow their commerce platform to take control of their customer experience by harnessing and analyzing vital first-party data, reducing inventory risk, and curating their expanded assortment. By improving the visibility into our client’s commerce programs, Logicbroker can better position retailers and brands for transformative growth.

As business needs and demand shift, Logicbroker provides the ability to quickly switch suppliers and product fulfillment between 3P to 1P and responsibly find new sources of inventory that uphold your brand integrity and meet your delivery promise. We work with mid-market and Enterprise manufacturers and retailers across a number of verticals including Health & Wellness, Home Improvement, Consumer Electronics, Toys & Babies, and Consumer Packaged Goods and service brands such as Samsung, Victoria’s Secret, The Vitamin Shoppe, Walgreens, Ace Hardware, and BBQGuys.